Educational Objectives: Cultivate applied senior professionals who adapt to market economy and social development, have theoretical foundations of management and economics, master basic theories, knowledge and professional skills of marketing, and are competent for marketing research, marketing planning, advertising planning, sales management and other marketing services and management positions in enterprises and institutions in the Pearl River Delta.

Core Courses: Marketing, Consumer Behavior, Market Research and Forecasting, Sales Management, Advertising Planning and Management, International Marketing, Business Negotiation, E-commerce, Network Marketing, Logistics and Distribution Management.

Career Prospects: Graduates can engage in marketing management, teaching and research in enterprises, public institutions, government departments or research institutions.

Duration: 4 years (credit system)

Degree: Bachelor of Management (conferred upon qualification)

（Group Photo of Full-time Teachers in Marketing）

（Group photo of teachers and students in agricultural live-streaming teaching）